An excellent product experience will engage customers to the extent that they will be heavily influenced in their purchasing journey. At the heart of PXM is high-quality product information. We look at the relationship between PIM and the product experience, and how the former can enhance the latter.
Who do you need on your PIM project team? Who are the stakeholders and users involved. Getting the right people together is crucial to the success of your PIM implementation. We look at the key figures who need to be there from the start.
A PIM implementation is a major investment in digitising your product-centred business. You probably have a lot of questions you want to ask. In this article, we select 5 of the most commonly posed questions to help you decide to move ahead with your PIM project.
Getting your product data from suppliers, data pools and other external partners can be a time-consuming task. In our recent webinar we talk to a PIM partner to find out just how an PIM solution can make onboarding processes agile, consistent and easy to perform.
MDM projects can be highly successful, but they are fraught with perils if the right planning is absent. We look at the six most common pitfalls and how to avoid them.
Before cleansing your data at source, it’s crucial to have some rigorous rules in place. That isn’t the work of one person, rather that of a team. Key stakeholders need to be involved in deciding the protocols and thresholds behind effective data-cleansing.
Naturally, when it comes to your master data, your holy grail is to achieve the ‘golden record’ – the most accurate, complete, and comprehensive data which can be safely used for any application across the enterprise. We analyse how to go about ensuring you create a golden record for all your data.
What is product metadata? What distinguishes it from ‘regular’ product data? All is revealed in our latest article about how important metadata is in enhancing and your product information management.
Data cleaning is a prerequisite for ensuring you are using high-quality product data when you embark on a migration project. Here, we examine why it is so crucial, what tools you can deploy and the best practices for cleaning
We outline the main factors to consider when comparing PIM platforms and solutions. We have then chosen ten popular PIM solution providers, providing an easy-to-consult comparison table followed by brief comments about each vendor –capabilities and best use in terms of sector, company type(s) and size.