If you’re like most industrial manufacturers, your ERP is the nerve center of your business. It tracks inventory, manages finance, handles procurement—and you probably store product specs in there too. But if you’re using your ERP to manage product content? You’re likely hitting a wall. Because while your ERP might know what you sell, it… Read More »Why Your ERP Isn’t a PIM and How That’s Costing You Sales
Why are your product pages so important? The product page is your primary salesperson. It’s the first place potential customers go to investigate your product, and how they perceive its quality can make or break a sale. A fully-optimised product page not only informs and engages visitors but also drives conversions, and provides a smooth,… Read More »How to improve your product pages with PIM
Managing product variants might seem like a simple task at first. Until it isn’t. One product. Five sizes. Four connectors. Six voltage options. Multiply that across your entire catalog and suddenly, you’ve got thousands of variations, each requiring its own set of data points, documentation, and channel-specific content. And the biggest problem? Most of that… Read More »Managing Product Variants at Scale: A Faster Way for Manufacturers
Your engineering team knows your product inside and out. Specs? Spot on. Tolerances? Verified. Test results? Documented. But when it comes time to launch that product into the market, something gets lost in translation. And if you’ve ever heard “this product isn’t converting” or “why can’t we find it on the distributor site?” — chances… Read More »Engineering vs. Enrichment: Why Technical Product Data Alone Isn’t Enough to Drive Sales
For businesses, managing product information seamlessly across multiple channels is a challenge. With a surge in the digital marketplace, the need for an efficient Product Information Management (PIM) tool is undeniable. This article delves into what a PIM system is, its benefits, and highlights the best tools tailored for B2B needs. What is Product Information… Read More »The 5 Best PIM tools to consider for your business
A Product Information Management (PIM) system is a transformative piece of kit when you realise how important it is to streamline your product data management, heighten the quality of the customer experience, and increase sales revenue. However, a PIM is a sophisticated suite of tools, and when its specifications are optimised for your business’s precise… Read More »How to implement a PIM solution
In the realm of Product Information Management (PIM), Stibo Systems has established itself as a noteworthy vendor. However, it’s crucial to understand how it compares to other leading PIM solutions. This article will provide a brief comparison of the Stibo STEP platform with five alternatives with similar profiles, serving as a quick reference guide to… Read More »5 best Stibo STEP alternatives for product information management in 2024
When there’s such intense competition for attention and eyeballs In the rapidly evolving world of eCommerce, a well-designed product page can mean the difference between a sale and a lost customer. Our comprehensive guide covers the crucial elements of effective product pages, from high-quality images to detailed descriptions. It also highlights the importance of SEO,… Read More »Product Pages 101: The Ultimate 2024 Guide
As businesses strive to improve their product data management, choosing the right Product Information Management (PIM) system becomes essential. Pimberly is often considered a strong contender, but how does it stack up against other prominent PIM vendors? In this article, we will provide a concise comparison of Pimberly with five top alternatives, offering a quick… Read More »5 best Pimberly alternatives for Product Information Management in 2024
The need for efficient Product Information Management (PIM) systems has never been greater, and Salsify is a notable player in this space. But how does it compare to other market players in the PIM market? Our article briefly compares Salsify’s offering with five of these alternatives, providing you with a quick and handy reference to… Read More »5 best Salsify alternatives for product information management in 2024
This comprehensive guide looks in detail at the integration of Product Information Management (PIM) and Enterprise Resource Planning (ERP) systems, and illustrates how synergies between the two can equip business operations for the challenges of digital commerce into the future. What are PIM and ERP? PIM (Product Information Management) is a centralised system for managing… Read More »PIM and ERP Integration: Optimising Business Processes
Businesses in eCommerce tend to use an ERP platform to manage their core operations. A wise choice because it’s a versatile piece of kit. However, there’s one area where ERP systems don’t function well – complex product information, with its increasingly extensive data alongside digital assets like videos, images, and all manner of multimedia content.… Read More »Greater longevity for your legacy ERP with a PIM bolt-on
B2B and B2B businesses alike are having to get used to the challenges and demands of managing vast volumes of increasingly extensive product data. Excel has been the longstanding go-to tool for product information management, but its limitations are becoming painfully apparent in the rapidly-evolving modern e-commerce ecosystem. That’s why transitioning from Excel to a… Read More »What are the benefits of transitioning from Excel to PIM?
The ability to manage product information efficiently has become a central competitive factor for B2B and B2C businesses across various sectors. Product Information Management (PIM) has emerged as an indispensable tool, offering efficiency and quality when handling complex product data and digital assets like high-quality images, videos, audio and accompanying documentation. Our comprehensive guide takes… Read More »What is PIM?
Understanding how Product Information Management and Digital Asset Management work hand-in-hand is crucial for merchants of all types aiming to optimise their online presence. PIM focuses on managing detailed product information, while DAM is dedicated to organising and distributing digital assets such as images, videos, and essential documentation. The integration of the two systems offers… Read More »What is the Synergy Between PIM and Digital Asset Management?
Here at Start with Data, we’re delighted to announce that we’ve been honoured with the prestigious Rising Star Award for Solution Partner at Unlock 2024, the Akeneo annual global partner and customer summit held in Boston, Massachusetts. As a market-leading global PIM solution provider, Akeneo’s annual awards recognise the valuable contributions of high-performing solution and… Read More »Start with Data wins the Akeneo Rising Star Award for Solution Partner 2023
Imagine having all your product details in one place where you can easily update and share them. That’s what a Product Information Management (PIM) system does. It helps you keep track of all your product specifications, images, prices, and more, making your life easier and ensuring everyone has the latest information. Benefits of a PIM… Read More »Simplifying Product Information Management (PIM) for Building Materials
The building materials sector is a foundational component of the construction industry, and it’s undergoing a transformative digital shift. Centralising product data is emerging as a key strategic move, driving efficiency, sustainability, and competitive advantage in this rapidly evolving market. The Imperative of Digitisation Embracing New Technologies: Traditional sales models, reliant on regional sales staff… Read More »The Digital Shift: Centralising Product Data in the Building Materials Sector
When navigating the complexities of product information management, Akeneo’s PIM solution emerges as a key player, both for Product Information Management (PIM) and Product Experience Management (PXM). Our article addresses the most common questions asked about Akeneo and the capabilities of its PIM solution, contrasting them with its competitors, and highlighting its unique strengths. What… Read More »Akeneo Explained: Your Top Questions Answered
The ability to manage product information efficiently has become a central competitive factor for B2B and B2C businesses across various sectors. Product Information Management (PIM) has emerged as an indispensable tool, offering efficiency and quality when handling complex product data and digital assets like high-quality images, videos, audio and accompanying documentation. Our comprehensive guide takes… Read More »What is PIM? A Comprehensive Guide to Product Information Management