Migrating product data to a new PIM system can be a complex process, but with the right planning and approach, it can be seamless. This guide outlines the essential steps, from developing a comprehensive plan and testing thoroughly to ensuring data quality and avoiding common pitfalls, ensuring minimal downtime and disruption.
Integrating your PIM system with your ERP system is essential for optimising operations and improving efficiency. This integration enhances data accuracy, supports better product management, and ensures consistent marketing information across all channels. Despite potential challenges, the long-term benefits include improved customer satisfaction, faster time-to-market, and higher sales.
GSF Car Parts partnered with Start with Data to run a vendor-agnostic PIM selection, ultimately choosing Akeneo. This implementation streamlines product data for millions of SKUs, ensuring accuracy, efficiency, and a seamless customer experience across eCommerce, branch ordering, and in-store systems.
Drowning in supplier spreadsheets and messy PDFs? This article shows building suppliers how to onboard thousands of products—without overwhelming their team. From setting data standards to automating with tools like SKU Launch, it’s a practical guide to faster, cleaner onboarding that keeps your team focused and your product data accurate.
Using your ERP to manage product content? It’s probably slowing you down. This article explains the key differences between ERP and PIM—and how relying on the wrong tool leads to delays, errors, and lost sales. Discover how manufacturers can streamline product content with the right setup and boost performance across channels.
Your product pages are your silent sales team. If they’re missing key details, slow to load, or poorly structured, you’re losing conversions. This guide shows how PIM can improve accuracy, SEO, and UX—ensuring customers find what they need, trust what they see, and click ‘buy’ with confidence.
Industrial manufacturers often struggle with complex product variants and scattered data. If your specs are stuck in PDFs or spreadsheets, a PIM alone won’t solve it. This article shares how to extract, structure, and enrich variant data—so you can launch faster, reduce errors, and support every channel with confidence.
Your product data shouldn’t live in one place. Syndication ensures it reaches the right customers across marketplaces, retailers, and social platforms—accurate, consistent, and ready to sell. This guide explains how to avoid messy, inconsistent listings and use syndication to expand reach, boost visibility, and build a stronger brand presence.
Your product might be engineered to perfection—but if buyers can’t find or understand it, it won’t sell. This article breaks down why enriched product content matters just as much as specs, and how manufacturers can bridge the gap using structured product data. Practical steps, real impact—worth a read.
Product data is the DNA of eCommerce—every spec, image, and price point that shapes a product’s digital identity. But managing it well? That’s the real challenge. Learn how centralising product data improves searchability, customer experience, and sales while reducing errors that cost you conversions and brand trust.