Struggling with scattered product data? Centralising it improves accuracy, efficiency, and customer experience. This article explores three key approaches—PIM, ERP, and spreadsheets—outlining their strengths and limitations. Find out which method suits your business best and how to take control of your product information.
Incomplete specs? Outdated certificates? In building supplies, bad product data slows everything down—from sales to customer trust. This article breaks down how poor data creeps in, what it really costs your business, and how PIM helps you clean it up and stay competitive. Start fixing it where it matters.
Struggling to get full product details online? Your ERP might be to blame. This article explores how building materials distributors can overcome content gaps with PIM—enriching specs, images, and documentation to meet customer expectations and grow online sales. Practical steps to build a better, more complete digital product catalogue.
MKM Building Supplies enhanced its product data quality to improve customer experience and online visibility. By enriching SKUs with consistent attributes and SEO-optimised content, MKM increased product discoverability, drove more traffic, and boosted conversions by 85%.
A well-structured taxonomy is key to improving site searchability and user experience. By organising products logically, businesses can enhance SEO, boost navigation, and increase conversions. This article explores taxonomy’s meaning, benefits, and best practices for creating a user-friendly structure that supports business growth and improves site performance.
To succeed on eCommerce marketplaces, it’s essential to optimise your product data. This includes meeting platform-specific requirements like high-quality images, accurate descriptions, proper categorisation, and clear pricing. Whether for B2C or B2B, tailoring your data ensures compliance, improves visibility, and boosts sales, creating a seamless customer experience.
Integrating your PIM with popular eCommerce platforms like Shopify, Magento or BigCommerce, helps centralise your product data, ensuring consistency across all channels. It saves time by automating updates, improves the customer experience with detailed product listings, and speeds up time-to-market, reducing errors and manual effort.
Since 1969, Pacific Automation has supplied electrical and automation products across Australia. As their catalog grew, they struggled with poor product data, missing attributes, and ERP limitations, impacting customer experience and discoverability.
Still chasing specs in PDFs or calling suppliers for data? You’re not alone—and it’s hurting your sales. This article explores why outdated supplier data processes persist in the construction supply chain, and how PIM helps distributors turn messy inputs into reliable, enriched content that drives conversions—especially after hours.
Have you ever wondered how to articulate the ROI of PIM? It’s about improving data accuracy, increasing conversions, reducing returns, and enhancing customer satisfaction. PIM helps businesses operate more efficiently, make better decisions, and scale faster, all of which contribute to measurable growth and a stronger bottom line.