Clean, structured data for complex products and components
Managing product information in industrial sectors is no small task. We help manufacturers and distributors turn fragmented, technical data into consistent, enriched content ready for PIM, ERP, and digital channels.
The Common Challenges
Managing product data in industrial sectors is complex and resource-intensive:
Complex Specifications
Highly technical products require precise specs, tolerances, and documentation across thousands of SKUs.
Inconsistent Supplier Data
Data arrives in spreadsheets, PDFs, and ERP exports — with varying formats, accuracy, and completeness.
Disconnected Systems
Legacy systems and siloed departments make it difficult to maintain a single source of truth.
Limited Product Visibility
Lack of rich, structured product content affects discoverability across eCommerce, marketplaces, and B2B platforms.
Slow Product Introduction
Manual onboarding and enrichment delays new product setup and reduces operational agility.
Our Solutions
Supplier Data Onboarding
We use SKULaunch to clean, align, and structure supplier data from spec sheets, ERP exports, and portals.
Technical Taxonomy & Attribution
We define product hierarchies and detailed attribute models that reflect technical buyers’ needs.
AI-Powered Enrichment
Using Descriptionwise, we generate detailed descriptions, features, and specs — ready for search and sales.
PIM & System Integration
We implement and connect PIM systems to ERP, eCommerce, and distributor portals for seamless data flow.
How Clade Engineering Built a Scalable Product Data Foundation
Clade Engineering, a leading UK heat pump manufacturer, partnered with Start with Data to implement Sales Layer as part of a broader digital transformation. We designed the product data model, connected it to core systems, and made structured content accessible to sales teams and partners.
Why Choose Start with Data for Industrial Product Data?
Deep Industrial Experience
We’ve worked with manufacturers, OEMs, and component distributors to design scalable data strategies.
Built for Technical Complexity
We handle spec-rich SKUs, CAD metadata, datasheets, and compatibility information with precision.
Automated Enrichment at Scale
Our tools structure and enrich product data without manual bottlenecks.
PIM Implementation & Integration
We implement and integrate the right PIM to centralise data and support engineering, sales, and marketing.
Let’s talk about your industrial product data
We don’t just implement PIM — we design smarter ways to manage industrial data. From attributes and specs to supplier onboarding, we help you structure, enrich, and scale product content.