Imagine having all your product details in one place where you can easily update and share them. That’s what a Product Information Management (PIM) system does. It helps you keep track of all your product specifications, images, prices, and more, making your life easier and ensuring everyone has the latest information. Benefits of a PIM… Read More »Simplifying Product Information Management (PIM) for Building Materials
The building materials sector is a foundational component of the construction industry, and it’s undergoing a transformative digital shift. Centralising product data is emerging as a key strategic move, driving efficiency, sustainability, and competitive advantage in this rapidly evolving market. The Imperative of Digitisation Embracing New Technologies: Traditional sales models, reliant on regional sales staff… Read More »The Digital Shift: Centralising Product Data in the Building Materials Sector
When navigating the complexities of product information management, Akeneo’s PIM solution emerges as a key player, both for Product Information Management (PIM) and Product Experience Management (PXM). Our article addresses the most common questions asked about Akeneo and the capabilities of its PIM solution, contrasting them with its competitors, and highlighting its unique strengths. What… Read More »Akeneo Explained: Your Top Questions Answered
The ability to manage product information efficiently has become a central competitive factor for B2B and B2C businesses across various sectors. Product Information Management (PIM) has emerged as an indispensable tool, offering efficiency and quality when handling complex product data and digital assets like high-quality images, videos, audio and accompanying documentation. Our comprehensive guide takes… Read More »What is PIM? A Comprehensive Guide to Product Information Management
Providing the right product information, at the right time, on the right channel has become indispensable to remain competitive. Businesses which were ahead of the pack when they invested in PIM technology years ago, now find themselves struggling to manage the nature and scope of modern-day product data management. Onboarding and lack of data consistency… Read More »The challenges of using a legacy PIM system in an age of digital dynamism
The integration of Product Information Management (PIM) within B2B commerce signifies a strategic shift towards a digitized, data-centric business model. As digital marketplaces burgeon, representing 49% of B2B transactions, the need for robust PIM systems becomes critical. These platforms not only streamline the handling of voluminous product data but also bridge the divide between digital… Read More »What is PIM for B2B?
The introduction of the Digital Product Passport is to sustainability what GDPR is to data privacy. Its impact and role will encompass environmental accountability and sustainable development, providing a product information narrative of its life from beginning to end. In an era where regulatory compliance is becoming more stringent and extensive, sustainability is becoming as… Read More »Understanding the Digital Product Passport
Merchants today grapple with ensuring product data consistency across various channels in an increasingly omnichannel commerce environment. With the rise of the digital shelf, consistent product information across platforms is paramount for retailers, brands, and manufacturers but only 29% of consumers consider that their experience is consistent across all channels. Understanding Cross-Channel Product Data Consistency… Read More »Ensuring Product Data Consistency in Digital Commerce
In the swiftly evolving landscape of e-commerce, the integration of Artificial Intelligence (AI) with Product Information Management (PIM) is ushering in a new era of operational efficiency. With the power of AI, businesses have the potential to redefine their product data strategies, enhancing both efficiency and consumer engagement. Understanding AI in the Context of PIM… Read More »Next generation PIM: How AI can revolutionise product data
As product-centric businesses continue to expand their offerings, the amount of product data they manage grows and efficient management of product catalogs becomes increasingly important. Product information management (PIM) software offers a solution for businesses to streamline the product catalog management process, saving them time, money and hours of effort. What a PIM does A… Read More »How to Streamline Your product catalog management with PIM
Before you set out to achieve omnichannel success, you need to establish goals and targets. Success also comes from planning for each channel that you want to use. In this insights article, we will offer an overview of the key factors which help a business to optimise its omnichannel strategy and achieve the gains it… Read More »How to achieve omnichannel success with PIM
In today’s competitive eCommerce landscape, driving success depends on more than just offering an extensive range of products. Your eCommerce platform needs to provide an optimal customer experience, promote discoverability, and foster customer trust. Key to achieving these goals is the process of product data enrichment. This essential strategy can revolutionize the way you approach… Read More »The Power of Product Data Enrichment in eCommerce
A successful PIM RFP (Product Information Management Request for Proposal) serves as a critical step for growing e-commerce businesses. Whether you’re planning to replace your existing PIM or purchasing PIM technology for the first time, the process can be complex and time-consuming. Nevertheless, a well-executed PIM RFP process is a substantial investment with considerable return… Read More »The Comprehensive Guide to Creating a Winning PIM Request for Proposal (RFP)
What is DAM? Data asset management is more commonly known as Digital Asset Management (DAM) – the set of processes which store, organise, secure, and share digital assets for a business. Digital Assets include a wide range of media types and documentation – videos, audio files, animations, interactive ads, spec sheets, to name a few.… Read More »Digital Asset Management
In this comprehensive guide, we dive deep into the process of Product Information Management (PIM) implementation. Offering a detailed roadmap for successful PIM execution, this article provides insights on methodologies, potential challenges, and strategic solutions. Learn how to streamline your product data management, enhance data quality, and ultimately drive more sales and elevate your customer… Read More »How to Implement a PIM system – The Ultimate Guide
In the swiftly changing retail landscape, brands are increasingly harnessing the power of emerging technologies, such as Artificial Intelligence (AI), to streamline operations and augment their competitive edge. From inventory management to customer service, AI is making a significant impact on Product Information Management (PIM) processes, transforming how retailers connect with customers and enhancing overall… Read More »Understanding the role of AI in PIM for retailers
In terms of advances in technology, operators in digital commerce have never had so many opportunities. Vendors of product information management software have expanded the range of capabilities for offering excellent product experiences to raise conversion rates and expand the customer base. However, without the help of a dedicated product data management system like a… Read More »How PIM solves Retail problems
As more product-related data is available for retailers and distributors, manually managing this volume is becoming unmanageable for businesses which want to be truly competitive in crowded digital markets. That’s why Product Information Management (PIM) systems have become a go-to solution for agile management of large amounts of product data. However, replacing a legacy system… Read More »5 Common PIM Mistakes to Avoid for Retailers and Distributors
The modern business environment is fast paced, with the imperative being to get your products to market as fast as you can in order to compete effectively in crowded markets. This speed, plus innovations in the capabilities of technology has meant that supply chains have become more complex and data-driven than ever before. The supply… Read More »How to Build a Data-Driven Supply Chain with PIM
In today’s digital age, businesses rely heavily on online channels to reach their customers. With the increasing number of products and services being offered, it can be challenging to manage all the information and digital assets associated with them. This is where Product Information Management (PIM) and Digital Asset Management (DAM) come in. PIM is… Read More »PIM and Digital Asset Management: Best Practices and Use Cases