Insight

For many manufacturers and distributors, product data is both a lifeline and a constant frustration. It underpins everything from sales to compliance, yet too often it is trapped in outdated systems, scattered spreadsheets, and manual processes that slow teams down. One of the clearest examples of this problem is the humble product data sheet. On… Read More »Why Product Data Sheets Are Costing Manufacturers More Than They Think

Choosing the right Product Information Management (PIM) software is crucial for businesses aiming to streamline product data management, enhance customer experience, and achieve efficient multichannel expansion. Our comprehensive guide provides an in-depth analysis of the key considerations and best practices for selecting the most suitable PIM software for your business needs. Understanding the importance of… Read More »How to Choose the Right PIM Software for Your Business

The Rise of cross-border eCommerce Cross-border eCommerce, the practice of selling products to consumers overseas through online platforms, has been growing exponentially in recent years. Before long, it is highly likely to account for a large percentage of global tangible product shipments. Major players like Amazon, Alibaba, and eBay are driving this growth. The appeal… Read More »What is Cross-Border eCommerce and what is PIM’s Role in It?

Like other business activities, the enterprise management landscape is changing rapidly. That’s why it’s crucially important to understand the synergy between Product Information Management (PIM) and Enterprise Resource Planning (ERP) systems. They serve different purposes, but PIM and ERP working together are essential for enhancing overall data quality, improving operational efficiency, and boosting sales. Distinct… Read More »What is the Connection Between PIM and ERP Systems?

Personalisation is emerging as a pivotal element in defining the customer experience and generating enduring brand loyalty in eCommerce . The surge in digital shopping has emphasised the need for eCommerce platforms to deliver more than just products; they need to be adding value by offering personalised experiences which resonate with individual consumer preferences. A… Read More »What is the role of PIM in eCommerce personalisation?

Introduction to PIM and sustainability Sustainability in eCommerce is becoming a determining factor for consumer loyalty and brand distinction. Central to this shift is the role of Product Information Management (PIM), which serves as the essential platform to manage and distribute  product information on sustainability credentials. The impact of PIM on consumer transparency PIM tools… Read More »What is the Role of PIM in Sustainable eCommerce?

Product Information Management (PIM) plays a critical role in both B2B (Business-to-Business) and B2C (Business-to-Consumer) contexts. While the fundamentals of commerce differ, both models depend on accurate, consistent, and well-presented product information to win customers and drive sales. Key Differences in PIM Needs B2B: depth and precision In B2B, the audience is smaller but orders… Read More »What is PIM’s Role in B2B vs. B2C Contexts?

In the realm of Product Information Management (PIM), data quality (DQ) is of fundamental importance, as it ultimately determines the efficacy of data-driven decision-making and the standard of the digital customer experience provided. Data quality in PIM measures how well a dataset serves user needs, especially in relation to its accuracy, completeness, consistency, validity, uniqueness,… Read More »What is Data Quality in PIM and Why Does It Matter?

Cloud-based Product Information Management (PIM) systems are becoming the norm as powerful tools for businesses to centralise and streamline product information management. They are hosted off-site by third-party providers and offer a single source of truth for product data, accessible from anywhere at any time with a secure internet connection. The principle benefits of cloud-based… Read More »What is Cloud-Based PIM and Its Advantages?