If you’re a distributor, it’s probably a familiar tale when it comes to receiving product data from your suppliers. It tends to come in a kaleidoscope of formats: spreadsheets (with inconsistent layouts), PDF spec sheets, or from supplier portals with missing fields and images. Leaving them unmanaged simply creates a chaotic scenario for managing data.… Read More »From PDFs to PIM: How distributors can tame supplier data chaos
When you’re running an industrial manufacturing company, ‘time is money,’ but not only. It’s also your market share, strict compliance with regulations, directives, and laws, and, not least, the trust you build with your customers. You’re in the business of selling high-spec, specialised, and often big-ticket items. Your customers need to be fully informed and… Read More »Industrial manufacturers: Why manual data onboarding no longer works
There are few setbacks which frustrate commercial teams more than delays in product launch. Your marketing campaigns are lined up and ready to go, demand is building, …but the products can’t go live because the product data isn’t ready. This isn’t just a pain in the neck, but a direct punch in the gut for… Read More »Product launch delays? Here’s how to fix them
For decades, trade buyers built their relationships with builders’ merchants over the counter and on the phone. In fact, branch-led sales are probably still the backbone of the industry, but there’s been an unmistakeably significant shift in purchasing habits over recent years. Even the most loyal of trade customers are now able to (and, indeed,… Read More »From Branch to Browser: Why Builders’ Merchants Can’t Ignore Digital Product Data
The saying “garbage in, garbage out” has never been more relevant than it is with AI. Businesses are rushing to use AI to generate product content, from descriptions to category copy. But too many are overlooking the most important ingredient: the quality of the data that feeds the model. If your product attributes are messy,… Read More »How enriched attributes feed AI models, how Bad Product Data Ruins AI Product Content
The hype around AI has reached product content teams. With a few prompts, you can churn out thousands of product descriptions in minutes. For businesses juggling vast catalogues, that sounds like the dream solution. But here is the uncomfortable truth: AI is powerful, not magical. Left unchecked, it can flood your site with inconsistent, inaccurate,… Read More »The Truth About AI Product Descriptions for eCommerce
Onboarding, enriching, and syndicating high-quality product data is no longer optional for merchants. It’s the foundation of competing in crowded digital marketplaces. Yet, for years, suppliers and merchants in the building materials industry have wrestled with inconsistent, incomplete, and fragmented product data. Each merchant might demand a different format. Each supplier might respond with spreadsheets,… Read More »How the BMF Product Data Template is Reshaping Supplier–Merchant Relationships
If you’re a building materials merchant, the sheer scale of your catalogue, and the product data which accompanies it, must be a constant challenge. Thousands of SKUs. Endless supplier spreadsheets.an array of pack sizes, requirements for compliance, not to forget all that technical documentation. Therefore, it’s hardly surprising that many merchants are faced with incoming… Read More »5 Common Product Data Mistakes in Building Materials (and How to Fix Them)
Why product data hygiene matters Good hygiene isn’t just about clean code or tidy operations. Your Shopify product data needs the same care. Why? Because product data underpins everything. Accurate titles, consistent attributes, and complete images are the backbone of trust, SEO performance, and customer experience. When data is unclear, inconsistent, or incomplete, it creates… Read More »The Shopify Product Data Hygiene Checklist
For so many Shopify merchants, rapid growth is a double-edged sword. Apart from the obvious buzz, it brings a plethora of hidden problems connected to managing your product data. To mention just a few: What once felt like an easily manageable catalogue soon becomes a tangle of errors and inconsistencies which end up frustrating not… Read More »Shopify stores and product data chaos: how to regain control
For many manufacturers and distributors, product data is both a lifeline and a constant frustration. It underpins everything from sales to compliance, yet too often it is trapped in outdated systems, scattered spreadsheets, and manual processes that slow teams down. One of the clearest examples of this problem is the humble product data sheet. On… Read More »Why Product Data Sheets Are Costing Manufacturers More Than They Think
Accurate product data is a prerequisite for any eCommerce worth its salt nowadays. The importance of reliable information in the eyes of the discerning consumer makes your selection and management of a Product Information Management (PIM) system a critical longer-term decision. One such platform, Pimcore, is frequently highlighted as a leading solution, but how does… Read More »3 best Pimcore alternatives for product information management in 2024
Managing product data effectively has become crucially important for builders’ merchants, especially in a market where accuracy, speed, and customer experience are paramount. As we look beyond 2024, the right Product Information Management (PIM) system will make all the difference in enabling smooth supplies of material to constructors. Our article explores the top five PIM… Read More »The 5 best PIMs for builders’ merchants
eCommerce has long spread its tentacles around the world, and those businesses excelling in this ecosystem are those who practise efficient product information management. PIM software is what powers this efficiency, because its features enable businesses to optimise their operations and enhance their customer experiences. Our article looks at what marketplace integration is, how to… Read More »The 5 best PIMs for marketplaces
Choosing the right Product Information Management (PIM) software is crucial for businesses aiming to streamline product data management, enhance customer experience, and achieve efficient multichannel expansion. Our comprehensive guide provides an in-depth analysis of the key considerations and best practices for selecting the most suitable PIM software for your business needs. Understanding the importance of… Read More »How to Choose the Right PIM Software for Your Business
The Rise of cross-border eCommerce Cross-border eCommerce, the practice of selling products to consumers overseas through online platforms, has been growing exponentially in recent years. Before long, it is highly likely to account for a large percentage of global tangible product shipments. Major players like Amazon, Alibaba, and eBay are driving this growth. The appeal… Read More »What is Cross-Border eCommerce and what is PIM’s Role in It?
Like other business activities, the enterprise management landscape is changing rapidly. That’s why it’s crucially important to understand the synergy between Product Information Management (PIM) and Enterprise Resource Planning (ERP) systems. They serve different purposes, but PIM and ERP working together are essential for enhancing overall data quality, improving operational efficiency, and boosting sales. Distinct… Read More »What is the Connection Between PIM and ERP Systems?
Personalisation is emerging as a pivotal element in defining the customer experience and generating enduring brand loyalty in eCommerce . The surge in digital shopping has emphasised the need for eCommerce platforms to deliver more than just products; they need to be adding value by offering personalised experiences which resonate with individual consumer preferences. A… Read More »What is the role of PIM in eCommerce personalisation?
Introduction to PIM and sustainability Sustainability in eCommerce is becoming a determining factor for consumer loyalty and brand distinction. Central to this shift is the role of Product Information Management (PIM), which serves as the essential platform to manage and distribute product information on sustainability credentials. The impact of PIM on consumer transparency PIM tools… Read More »What is the Role of PIM in Sustainable eCommerce?
Product Information Management (PIM) plays a critical role in both B2B (Business-to-Business) and B2C (Business-to-Consumer) contexts. While the fundamentals of commerce differ, both models depend on accurate, consistent, and well-presented product information to win customers and drive sales. Key Differences in PIM Needs B2B: depth and precision In B2B, the audience is smaller but orders… Read More »What is PIM’s Role in B2B vs. B2C Contexts?