Insight

In the race to keep product listings live, relevant, accurate and channel-ready, the biggest speed bump in your road isn’t strategy – it’s supplier data. So often, it is inconsistent, multi-format, and ends up being siloed. However, with the right approach, syncing product data with your core systems can easily become a well-oiled, automated machine.… Read More »How to sync supplier data with PIM, ERP, and marketplaces

Enterprise software loves a silver bullet solution, but let’s face it – when it comes to managing your product data there are a couple of hard truths: your ERP simply can’t do it all, and your APIs can’t do it alone. Today, it’s a multi-channel, multi-format, multi-stakeholder world, so the way you manage your product… Read More »ERPs vs APIs: Why your product data needs more than one hero

How much does a PIM cost? It depends on who you ask…and what you’re really buying. Some vendors will tell you it’s £500 a month. Others won’t talk to you for less than £50K a year. Then, somewhere in the middle, there’s an open-source champion promising a free solution, omitting to mention that you’ll need… Read More »PIM pricing explained: What you’re paying for and why it matters

Remember the days of thumbing through a bulky A to Z to find that back-street destination? You’d hope for the best, trace your finger, squint at street names, scratch your head and eventually find what you needed. Well, that’s pretty much what relying on traditional SEO tactics feels like in today’s commercial environment. While you’re… Read More »Why Traditional SEO is Broken – And How Your Product Data Can Fix It

In an ideal world, an ERP platform would manage every aspect of your business, even product data. But here’s the thing. Even the best-known ERPs, such as NetSuite, Linnworks, SAP, Epicor, Microsoft Dynamics 365, Acumatica, Odoo, and Sage Intacct, aren’t (and were never) designed to manage the increasing complexity of constantly evolving product data. That’s… Read More »10 red flags that your ERP is failing your product data (and what to do about it)

If most of your business still happens over the counter, on the phone, or through reps in the field, it’s easy to think product data isn’t a priority. But here’s the thing: whether your customer walks into a branch or logs in from their van, they’re making decisions based on the information you give them.… Read More »PIM in the Yard? Why Digital Product Data Still Matters in Branch-Based Sales

If you’re a distributor trying to grow your reach through online marketplaces, you’ve probably realized something painful: Listing your products is harder than selling them. Every marketplace—whether it’s Amazon Business, Zoro, Digi-Key, or a specialized B2B portal—has its own rules: And most distributors are managing this chaos in spreadsheets. That might work for a few… Read More »Marketplace-Ready: How Distributors Can Syndicate Product Data Without the Spreadsheet Chaos

If you work in manufacturing, you already know the grind: dozens—sometimes hundreds—of SKUs, each needing technical data, compliant documentation, and marketing-ready content. And if your team is still managing product info in spreadsheets or static PDFs? You’re burning time, budget, and probably patience. Let’s talk about something that’s costing mid-sized manufacturers upwards of £100,000 a… Read More »How to Save £100k a Year on Product Sheets (Without Cutting Corners)

If you’re a distributor managing thousands of SKUs, you’ve probably faced this reality: Too many products. Too little time. Too much pressure on a small team to get content launch-ready—across websites, catalogs, and partner channels. You want to move fast and publish at scale. But when every product needs enriched data—technical specs, descriptions, certifications, images—it… Read More »How Distributors Can Enrich 1,000’s SKUs Without Burning Out Their Team

If you manufacture technical products, you already know this pain: the specs you need are trapped inside PDFs. Old product sheets. Engineering documents. Supplier spec files. And every time you launch a product, expand a range, or send data to a distributor, someone has to dig through a stack of PDFs to find the right… Read More »Digitising Product Data from PDFs: A Step-by-Step Guide for Manufacturers

Trade buyers aren’t browsing your website for fun. They’re under pressure. Quoting jobs. Checking specs. Finding alternatives. Downloading datasheets. Often after hours, when no one’s picking up the phone. If your website can’t deliver the information they need—fast and reliably—you’re not just missing a sales opportunity. You’re frustrating the exact customers you want to keep.… Read More »Can Your Website Handle the Data Needs of Trade Buyers?

In the building materials world, your product range isn’t just broad—it’s deep. Cement isn’t just cement. You’ve got different bag sizes, compressive strengths, curing times. And that’s just one category. As your product range grows, and your customers expect more from your digital channels, you reach a point where the old ways of managing product… Read More »5 Signs It’s Time for a PIM (Construction Edition)

We all have an insatiable appetite for information nowadays. We’re flooded with it from all directions, but sometimes, when we need it to make informed decisions, it isn’t always straightforward to find. That’s frequently the case with product information. For merchants of all shapes and sizes, two key factors for presenting complete, relevant, accurate, and… Read More »The Ultimate Guide to Taxonomy and Attribution in eCommerce