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What is PIM’s Role in B2B vs. B2C Contexts?

In the evolving landscape of eCommerce, understanding the role of Product Information Management (PIM) in B2B (Business-to-Business) and B2C (Business-to-Consumer) contexts is crucial. While the fundamental differences between B2B and B2C commerce remain, the lines are increasingly blurred, demanding a nuanced approach to product information management. Key Differences in PIM Needs B2B and B2C models… Read More »What is PIM’s Role in B2B vs. B2C Contexts?

What is Data Quality in PIM and Why Does It Matter?

In the realm of Product Information Management (PIM), data quality (DQ) is of fundamental importance, as it ultimately determines the efficacy of data-driven decision-making and the standard of the digital customer experience provided. Data quality in PIM measures how well a dataset serves user needs, especially in relation to its accuracy, completeness, consistency, validity, uniqueness,… Read More »What is Data Quality in PIM and Why Does It Matter?

3 Signs Your Shopify Store is Losing Sales Because of Bad Product Data

 If their sales are slow, a lot of Shopify merchants jump to the conclusion that the problem must be marketing-related. Perhaps they need to tweak their ad copy, or maybe their social media campaigns aren’t hitting the right target. However, what we find, time and time again, is that the real problem isn’t actually marketing… Read More »3 Signs Your Shopify Store is Losing Sales Because of Bad Product Data

DPP Readiness Assessment

Is Your Business Ready for Digital Product Passports? Assess your organisation’s readiness for upcoming DPP regulations and identify key areas for improvement with this easy-to-use tool.​ A product data management strategy which embraces efficient processes, product data governance and scalable technologies not only adds value to the customer experience but eliminates a lot of business… Read More »DPP Readiness Assessment

Digital Asset Management

What is DAM? Data asset management is more commonly known as Digital Asset Management (DAM) – the set of processes which store, organise, secure, and share digital assets for a business. Digital Assets include a wide range of media types and documentation – videos, audio files, animations, interactive ads, spec sheets, to name a few.… Read More »Digital Asset Management

What is Cloud-Based PIM and Its Advantages?

Cloud-based Product Information Management (PIM) systems are becoming the norm as powerful tools for businesses to centralise and streamline product information management. They are hosted off-site by third-party providers and offer a single source of truth for product data, accessible from anywhere at any time with a secure internet connection. The principle benefits of cloud-based… Read More »What is Cloud-Based PIM and Its Advantages?

Why Your ERP Isn’t a PIM—and It’s Holding Your Distribution Business Back

As a distributor, your ERP is probably the heartbeat of your operation. It tracks inventory, pricing, orders, and customer data. Tools like NetSuite, Linnworks, or MYOB help you run efficiently—on the operations side. But when it comes to product content—what your customers actually see on your website or in your catalog—your ERP just isn’t enough.… Read More »Why Your ERP Isn’t a PIM—and It’s Holding Your Distribution Business Back

19 features that make a PIM a worthwhile investment

If business is getting stronger, you’re probably managing a growing product catalogue across multiple sales channels. But there’s an impending storm. Your spreadsheets are multiplying, your supplier data arrives in six different formats (none of them especially helpful), and your team is starting to sink into a mire of manual updating. Does that sound familiar?… Read More »19 features that make a PIM a worthwhile investment

How to sync supplier data with PIM, ERP, and marketplaces

In the race to keep product listings live, relevant, accurate and channel-ready, the biggest speed bump in your road isn’t strategy – it’s supplier data. So often, it is inconsistent, multi-format, and ends up being siloed. However, with the right approach, syncing product data with your core systems can easily become a well-oiled, automated machine.… Read More »How to sync supplier data with PIM, ERP, and marketplaces

Why Traditional SEO is Broken – And How Your Product Data Can Fix It

Remember the days of thumbing through a bulky A to Z to find that back-street destination? You’d hope for the best, trace your finger, squint at street names, scratch your head and eventually find what you needed. Well, that’s pretty much what relying on traditional SEO tactics feels like in today’s commercial environment. While you’re… Read More »Why Traditional SEO is Broken – And How Your Product Data Can Fix It

10 red flags that your ERP is failing your product data (and what to do about it)

In an ideal world, an ERP platform would manage every aspect of your business, even product data. But here’s the thing. Even the best-known ERPs, such as NetSuite, Linnworks, SAP, Epicor, Microsoft Dynamics 365, Acumatica, Odoo, and Sage Intacct, aren’t (and were never) designed to manage the increasing complexity of constantly evolving product data. That’s… Read More »10 red flags that your ERP is failing your product data (and what to do about it)

The Role of Product Data in Meeting Sustainability Reporting Requirements

Whether you’re supplying concrete, cladding, insulation or adhesives, sustainability is no longer just a buzzword—it’s becoming a buyer requirement. Trade buyers, contractors, and procurement teams are being asked to choose products based on environmental impact. That means you need to provide the right data—on your website, in your catalogues, and across your channels. And here’s… Read More »The Role of Product Data in Meeting Sustainability Reporting Requirements

PIM in the Yard? Why Digital Product Data Still Matters in Branch-Based Sales

If most of your business still happens over the counter, on the phone, or through reps in the field, it’s easy to think product data isn’t a priority. But here’s the thing: whether your customer walks into a branch or logs in from their van, they’re making decisions based on the information you give them.… Read More »PIM in the Yard? Why Digital Product Data Still Matters in Branch-Based Sales

Marketplace-Ready: How Distributors Can Syndicate Product Data Without the Spreadsheet Chaos

If you’re a distributor trying to grow your reach through online marketplaces, you’ve probably realized something painful: Listing your products is harder than selling them. Every marketplace—whether it’s Amazon Business, Zoro, Digi-Key, or a specialized B2B portal—has its own rules: And most distributors are managing this chaos in spreadsheets. That might work for a few… Read More »Marketplace-Ready: How Distributors Can Syndicate Product Data Without the Spreadsheet Chaos

How to Save £100k a Year on Product Sheets (Without Cutting Corners)

If you work in manufacturing, you already know the grind: dozens—sometimes hundreds—of SKUs, each needing technical data, compliant documentation, and marketing-ready content. And if your team is still managing product info in spreadsheets or static PDFs? You’re burning time, budget, and probably patience. Let’s talk about something that’s costing mid-sized manufacturers upwards of £100,000 a… Read More »How to Save £100k a Year on Product Sheets (Without Cutting Corners)