Winshuttle Partner for PIM Integrations & Consulting

Start with Data is pleased to be an official Winshuttle partner. Our experts work closely with Winshuttle to provide a PIM solution which is tailored to your precise needs, no more, no less.

What is Winshuttle?

Winshuttle is a global company with sales and support offices worldwide. In February 2019, Winshuttle merged with EnterWorks, a leading solutions provider of Product Information Management (PIM), Digital Asset Management (DAM), and Master Data Management (MDM) solutions, which enable differentiated and tailored user experiences. Winshuttle Enterworks deploys its proprietary Agile Data Fabric™ Technology to weave together data domains. The Winshuttle Enterworks platform offers Multi-Domain Experience Management which builds on a convergence of its MDM, PIM, and DAM tools. 

The Enterworks Platform

Winshuttle sees architecture as the key to innovation, especially in B2B2C models with complex commerce interactions. The  architecture of the Winshuttle Enterworks PIM empowers companies to manage this complexity in a digitally accelerated environment. At the same time, it is designed to adapt rapidly to integrate emerging technologies in order to continue being competitive.

As a key business line, Winshuttle Enterworks is now able to leverage the capabilities provided by Winshuttle. The Winshuttle Enterworks PIM connects through its Agile Data FabricTM to its MDM Enable platform.

The principal features of the Winshuttle Enterworks platform include:

  • Cutting-edge technology, including a cloud-ready platform with scalability inbuilt
  • agile SOA / micro-services architecture – capacity to power future artificial intelligence (AI), augmented reality (AR), virtual reality (VR), and machine learning (ML).
  • User-friendliness: business users can easily configure, manage, and update the Winshuttle Enterworks platform. Business user adoption is facilitated and achieves the lowest total cost of ownership (TCO) among PIM platforms
  • Fast Time to Value: Winshuttle Enterworks can be implemented in 90-days, accelerating its business value and guaranteeing early ROI
  • B2B2C Enablement: the platform enables end-to-end collaboration throughout the value chain for all company types – manufacturers, distributors or retailers.

Product Information Management Capability

Winshuttle Enterworks PIM features

The Winshuttle Enterworks PIM offers a holistic solution for onboarding, cleansing, synchronisation, and publication of product data. It concentrates on designing a data model to fit your specific needs and address your business challenges.

It offers;

» A content repository offering unlimited data attributes

» Management of complex products and category/hierarchical relationships

» Time-phased pricing management

» Roles-based views customised for each business user with built-in security and audit logs for accountability

» Application of business rules for accurate and consistent sources of content

» Optimisation of searchability across text, attributes, images and more

Winshuttle/Enterworks uses dynamic data modelling to enable organisations big and small to manage flexible, extensible, and open data models with ease.

Our Winshuttle Enterworks PIM solutions

Each Winshuttle/Enterworks PIM can be configured with the features and benefits which best fit your needs. During and after exhaustive discovery work with internal stakeholders, we advise you on the best edition for your business circumstances – Design of the processes, data modelling & technology solutions to align with your strategic vision.

Winshuttle Enterworks onboarder

The Winshuttle/EnterWorks Onboarding Portal permits organizations to create an onboarding workflow which stipulates data standards for suppliers as well as notifying internal teams when new products are introduced. They can also flag missing data and other triggers that may need attention.

The portal is not based on hard-coded workflows, which would require adaptation of your business processes; its drag-and-drop interface makes collaboration much easier for business and technical users (internal and external) to model the most complex of business processes.

Winshuttle Enterworks migration

Product data migration is a complex process and Start with Data has a proven method for executing product data migration, with a blueprint approach to migrating legacy product data into your Winshuttle Enterworks PIM.

This includes the following phases:

  • Profiling
  • Validation
  • Cleansing
  • Extraction
  • Transformation
  • Loading
  • Verification

Winshuttle Enterworks integration

By establishing data quality standards, taxonomies and custom PIM configuration, it is easier to consolidate and integrate all sizes, types, and formats of data for organisations operating in any industry.

The Winshuttle Enterworks PIM is a multi-domain data hub, which drives better business outcomes throughout the organisation. It is also much more cost-effective than buying separate products to manage each data domain.

Another key element is the profile given to Data Governance – data quality, stewardship, taxonomy, naming conventions and so on are all factored into the integration of your Winshuttle Enterworks PIM with legacy systems like ERP or CRM

Winshuttle Enterworks syndication

The Winshuttle Enterworks syndication platform offers a range of key features. It allows users to:

  • Set product completeness criteria for channel publishing schedules
  • Plan marketing campaigns using the built-in GANT chart function
  • Configure queries to automatically push relevant product attributes and entities to the correct outbound digital channel


Additionally, if your business is looking for scalability, the PIM supports multi-country, multi-lingual, and culture-specific content. With the PIM platform, organisations can automatically generate geo-specific output files and publications which comply with local product regulations. It can also match customers with localised product descriptions, pricing, and shipping procedures.

Benefits of Winshuttle Enterworks PIM integration and consulting with Start with Data

At Start with Data, we bring years of experience and a proven methodology to every Winshuttle Enterworks implementation. We are uniquely positioned to integrate Winshuttle Enterworks solutions and improve the quality and consistency of your product data.

Start with Data offers a team of expert experienced consultants who will be with you every step of the way to creating a tailored Winshuttle Enterworks solution to equip your product information management with a competitive advantage. In an ever-changing eCommerce landscape, retailers and industrial distributors are empowered to deliver responsive, accurate, rich, and enhanced content which exceeds their customers’ expectations.

We offer two strong pillars of support during and after the implementation process for a Winshuttle Enterworks PIM:

1. Consulting and implementation

2. Support and maintenance

As an official partner with Winshuttle, we would be delighted to have a more in-depth conversation with you about your product information pain points, and how we can work alongside you during your Winshuttle/Enterworks PIM implementation to ensure you hit the ground running.  

Find out more

If you would like to find out more about how product data management, PIM and MDM can create value for your business, we’d love to hear from you – Ben Adams, CEO Start with Data

Case Study

“Start with Data are helping transform product data management, laying scalable technology and data governance foundations”