Product Information Management Value Assessment
Your business requires a thorough understanding and assessment of the strategic role of product information management
Your Goals
Understand the role product data plays in achieving your company strategic goals
Familiarise your business with the components of a successful product information management strategy: product data governance, processes & technology
Build a product information management vision, roadmap and investment case
Our Method
1. Familiarisation
- Introduce your business to product data governance concepts including business terms, roles, rules, data quality KPIs and policies
- Introduce your stakeholders to product information management processes including data onboarding, cleansing, classification, translation, enrichment, publication, syndication, maintenance, lifecycle management and data quality
- Introduce technology concepts and solutions including product data ingestion, PIM & MDM, product data syndication
2. Vision Building
- Working across your stakeholder group, we will set out the strategic goals of your business and their associated Key Performance Indicators.
- We will outline the key components of a product data management strategy, including processes, data governance and technology
- We will link these components to your KPIs to articulate the strategic value of PIM
3. Benefits Mapping
- Map high level benefits of data governance, processes & technology to strategic goals and KPIs
- Create a business case or investment paper to support sell in of product data initiatives
- Construct a vision board to take to stakeholders
What We Deliver
Workshops
Facilitated workshops will get stakeholders from across your organisation, from executive level down to business users. They are both a great way of building interest in product data management and the components, as well as showing in a very practical way how each business unit and person in a retailer or distributor relies on product data touch points.
Familiarisation Documents
To support the familiarisation of key components of a product data strategy – that is processes, data governance and technology – we will provide supporting material in both document and wiki form, depending on your preferred tooling. This will build a trustworthy source of information on these key components, helping to educate everyone in the organisation.
Product Data Value Map
A product data value map is a single source of information to show stakeholders, leadership or board the link between your companies strategic goals, their associated KPIs and their link with product information management. We can deliver this in excel format and also provide supporting visual documentation to show product data touch points throughout the supplier to customer value chain.
Investment Case
An investment case will help build the case for investing in product data management strategic initiatives. We will either produce an investment case aligned to your company investment templates and process, or create one based on our own templates.

Find out more
If you would like to find out more about how product data management, PIM and MDM can create value for your business, we’d love to hear from you – Ben Adams, CEO Start with Data